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List Owners Suffer in Kleid’s 'Black Hole'
Regarding Kleid Co.'s disbursement of collectibles and their “black hole,” doesn't it seem inherently wrong that the last…
Engage Lowers AdManager Prices
To increase its competition in the online ad serving market, Web advertising solutions provider Engage Technologies, Andover, MA,…
Harland, Relationship Manager
Database marketing tool provider The John Harland Co. last month launched Relationship Manager, a decision-support tool for financial…
Columbia House Changes Music Club Strategy
Abandoning its cornerstone negative-option ordering process, Columbia House, New York, has overhauled its music club business with the…
AbTech, ModelQuest MarketMiner
Data-mining solutions provider AbTech Corp., Charlottesville, VA, announced that its direct marketing tool ModelQuest MarketMiner will be available…
SmallBizSavings Debuts Filtering Service
Business-to-business e-mail marketing company SmallBizSavings, New York, has launched a free opt-in e-mail filtering service that lets small…
BTB Marketers Should Keep Privacy Promise
The Direct Marketing Association's board of directors is about to promulgate a privacy promise to consumers who are…
DMA Presents 1998 Telephone Marketing Council’s Excellence Award to Philip Cohen
ORLANDO, FL–The Direct Marketing Association selected Philip Cohen, president of Philip Cohen Consultant AB, as recipient of the…
Quiddity Gives Control to End-Users
It's easy to get excited about the latest interactive, multichannel, enterprise-wide marketing technology. But even today, most firms…
Henderson: '98 Will Be One of USPS' Best
Postmaster General William J. Henderson told a House subcommittee June 10 that 1998 looks to be one of…