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Kodak loses its snap
There are some brands that are so ubiquitous their names actually enter the lexicon. Kleenex, Band-Aid, Wite-Out. Xerox…
Min leaving Us Weekly
I met Janice Min, editor in chief of Us Weekly, over three years ago during a media conversation…
Before and after
Interesting article in the New York Times, which follows up on a story our Lauren Bell broke last…
Finding the big idea
The big idea is not determined by big money, according to the ad executives that I spoke with…
When ads become art
Just under a year ago, I interviewed Brian Martin of Brand Connections for a feature I wrote about…
Circ-building the old fashioned way
It seems that a lot of publishers are looking online or into crossover partnerships to boost circ these…
Circulating amongst the circulators
Just a heads-up for our readers: I will be attending the National Trade Circulation Foundation Inc. (NTCFI) luncheon…