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Four Software Tools to Use to Automate Content Creation

content creation software tools

Thanks to artificial intelligence, luxuries we enjoy are becoming more and more advanced, and they’re not just benefitting our personal lives. These tools are advancing every day into the professional setting and making jobs easier by helping us, as marketers, create content for everyone to enjoy. Keep reading to learn about some of the best automatic content creation software tools out there today.

1. Relayto

Relayto is currently the number one interactive experience software platform for building your site to be the best it can be. It is also one of the simplest software tools to use. So, it is ideal for beginners or people who want an easy experience as they build and elevate their content. Relayto allows users to simply import your content (PDFs, JPEGS, etc.) into the software and then pick and choose the interactive element they want to add.

The best way to get noticed and gain brand awareness from consumers is by having a strong digital presence. Relayto makes this easy and fast by giving you a clear path of how to add motion, graphics, and more to your static content. Additionally, Relayto has powerful analytics tools that allow you to see everything from user activity, to 360 digital body language, to where and how viewers spend their time online, and more. These tools allow you to best allocate your resources and energy in your outreach and online presence.

2. Later

If you’re looking for software that is going to help you stay on task, Later is the place to go. This platform is a social media management tool that works across all social media platforms. It integrates, analyzes, and schedules your content publishing. This way you can focus more on the work and less on the logistics and details of releasing content. Later has a built-in schedule with every account. So, you can place each piece of content on specific dates and times.

For example, let’s say you want to have a specific fan-focused post or shoutout on your company’s Instagram every Tuesday of each week. Instead of having to worry about remembering to do this each week, you can place all your posts on your calendar ahead of time. This way you never have to worry about it. This tool can be especially helpful if you’re just starting out and working alone. It eliminates the need to hire potential social media assistants or coordinators.

Additionally, Later is incredibly valuable because it maintains your brand consistency. Consistency in your online presence helps the audience remember and recognize your brand. And the value of that cannot be underestimated. To eliminate the stress and overwhelming elements that come with keeping up with your brand’s social media, use Later.

3. Freshmarketer

With so many software tools out there for your content automation efforts, it can be difficult to know which is the best option. However, if you are seeking budget-friendly software with all the capabilities of other costly software, Freshmarketer is a terrific option. Freshmarketer is completely free to sign up for, so you don’t have to pay anything upfront without first exploring what they have to offer. Plus, it has half the dues of other software down the line if you do choose to stick with it. Email marketing is extremely important to your business endeavors, but it can be tedious.

Additionally, there is always the possibility that your newsletter or blogs are going straight to customers’ spam inboxes, and there is nothing worse than wasted work. That’s why using software, like Freshmarketer, that handles your email marketing is extremely helpful. Research has shown that personalized emails and notices are much more effective in gaining and retaining customer loyalty, but that personalization is almost impossible without a software program like Freshmarketer. Freshmarketer makes it easy and simple to create custom-coded templates and smart contact management that lets you store as many contacts as you need, unlike many other email automation systems.

4. Scalenut

If you’re consistently workshopping your online presence and still deciphering and researching what your audience wants and will best receive as far as content goes, Scalenut has the tools you need. Scale nut provides in-depth research and reports based on data you provide powered by its AI technology. These reports can hold valuable insights about your audience and what they consume. This way it can best direct you toward what types of content they want to see. They even have an SEO hub that allows for long-form AI copywriting and real-time quality checks. These ensure your content is in perfect shape. Use Scalenut to produce the most professional, thorough content.

Final Thoughts

If you are feeling stuck or unmotivated by your current content production, utilizing software tools like the ones mentioned here is the first step toward making a change. So, stop wasting time and start exploring what’s right at your fingertips!

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